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Interfirm Networks: Franchising, Cooperatives and Strategic Alliances

The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains, has become an important research topic in the field of economics, marketing, strategic management, and organization theory. This book contributes to the literature on formal and informal inter-organ...

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Библиографические подробности
Главные авторы: Windsperger, J, Cliquet, G, Ehrmann, Th, Hendrikse, G
Формат:
Язык:English
Опубликовано: Springer 2015
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Online-ссылка:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59379
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