Marketing, Technology and Customer Commitment in the New Economy: Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference
This volume includes the full proceedings from the 2005 Academy of Marketing Science (AMS) Annual Conference held in Tampa, Florida, entitled Marketing, Technology and Customer Commitment in the New Economy. It include papers aimed to create awareness of the issues, trends, and advances associated...
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| Định dạng: | Sách |
| Ngôn ngữ: | English |
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Springer
2015
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| Truy cập trực tuyến: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59386 |
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oai:scholar.dlu.edu.vn:DLU123456789-593862023-11-11T06:37:55Z Marketing, Technology and Customer Commitment in the New Economy: Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference Spotts, Harlan E Management Industrial Economics Business Congresses Marketing This volume includes the full proceedings from the 2005 Academy of Marketing Science (AMS) Annual Conference held in Tampa, Florida, entitled Marketing, Technology and Customer Commitment in the New Economy. It include papers aimed to create awareness of the issues, trends, and advances associated with current global marketing challenges. 2015-12-10T07:28:43Z 2015-12-10T07:28:43Z 2015 Book 978-3-319-11779-9 978-3-319-11778-2 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59386 en application/pdf Springer |
| institution |
Thư viện Trường Đại học Đà Lạt |
| collection |
Thư viện số |
| language |
English |
| topic |
Management Industrial Economics Business Congresses Marketing |
| spellingShingle |
Management Industrial Economics Business Congresses Marketing Spotts, Harlan E Marketing, Technology and Customer Commitment in the New Economy: Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference |
| description |
This volume includes the full proceedings from the 2005 Academy of Marketing Science (AMS) Annual Conference held in Tampa, Florida, entitled Marketing, Technology and Customer Commitment in the New Economy. It include papers aimed to create awareness of the issues, trends, and advances associated with current global marketing challenges. |
| format |
Book |
| author |
Spotts, Harlan E |
| author_facet |
Spotts, Harlan E |
| author_sort |
Spotts, Harlan E |
| title |
Marketing, Technology and Customer Commitment in the New Economy:
Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference |
| title_short |
Marketing, Technology and Customer Commitment in the New Economy:
Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference |
| title_full |
Marketing, Technology and Customer Commitment in the New Economy:
Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference |
| title_fullStr |
Marketing, Technology and Customer Commitment in the New Economy:
Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference |
| title_full_unstemmed |
Marketing, Technology and Customer Commitment in the New Economy:
Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference |
| title_sort |
marketing, technology and customer commitment in the new economy:
proceedings of the 2005 academy of marketing science (ams) annual conference |
| publisher |
Springer |
| publishDate |
2015 |
| url |
https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59386 |
| _version_ |
1782543352335433728 |