Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference

​Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences,...

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Những tác giả chính: Sharma, Dheeraj, Borna, Shaheen
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: Springer 2015
Những chủ đề:
Management Science
Economics
Marketing
Truy cập trực tuyến:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59387
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Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt
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spelling oai:scholar.dlu.edu.vn:DLU123456789-593872023-11-11T06:38:00Z Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference Sharma, Dheeraj Borna, Shaheen Management Science Economics Marketing ​Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. 2015-12-10T07:33:34Z 2015-12-10T07:33:34Z 2015 Book 978-3-319-11806-2 978-3-319-11805-5 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59387 en application/pdf Springer
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
topic Management Science
Economics
Marketing
spellingShingle Management Science
Economics
Marketing
Sharma, Dheeraj
Borna, Shaheen
Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference
description ​Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
format Book
author Sharma, Dheeraj
Borna, Shaheen
author_facet Sharma, Dheeraj
Borna, Shaheen
author_sort Sharma, Dheeraj
title Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference
title_short Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference
title_full Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference
title_fullStr Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference
title_full_unstemmed Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference
title_sort proceedings of the 2007 academy of marketing science (ams) annual conference
publisher Springer
publishDate 2015
url https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59387
_version_ 1782547363897802752

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