Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference
This volume includes the full proceedings from the 1990 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international ma...
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| Định dạng: | Sách |
| Ngôn ngữ: | English |
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Springer
2015
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| Truy cập trực tuyến: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59407 |
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oai:scholar.dlu.edu.vn:DLU123456789-594072023-11-11T06:38:42Z Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference Dunlap, B. J Management Industrial Economics Business Marketing This volume includes the full proceedings from the 1990 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, industrial marketing, marketing education, among others. 2015-12-11T06:52:59Z 2015-12-11T06:52:59Z 2015 Book 978-3-319-13254-9 978-3-319-13253-2 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59407 en application/pdf Springer |
| institution |
Thư viện Trường Đại học Đà Lạt |
| collection |
Thư viện số |
| language |
English |
| topic |
Management Industrial Economics Business Marketing |
| spellingShingle |
Management Industrial Economics Business Marketing Dunlap, B. J Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference |
| description |
This volume includes the full proceedings from the 1990 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, industrial marketing, marketing education, among others. |
| format |
Book |
| author |
Dunlap, B. J |
| author_facet |
Dunlap, B. J |
| author_sort |
Dunlap, B. J |
| title |
Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference |
| title_short |
Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference |
| title_full |
Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference |
| title_fullStr |
Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference |
| title_full_unstemmed |
Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference |
| title_sort |
proceedings of the 1990 academy of marketing science (ams) annual conference |
| publisher |
Springer |
| publishDate |
2015 |
| url |
https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59407 |
| _version_ |
1782543998635737088 |