Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference

​This volume includes the full proceedings from the 1984 Academy of Marketing Science (AMS) Annual Conference held in Niagara Falls, New York. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing...

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Tác giả chính: Lindquist, Jay D
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: Springer 2015
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spelling oai:scholar.dlu.edu.vn:DLU123456789-594252023-11-11T06:40:20Z Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference Lindquist, Jay D Management Economics Business Industrial Marketing ​This volume includes the full proceedings from the 1984 Academy of Marketing Science (AMS) Annual Conference held in Niagara Falls, New York. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. 2015-12-14T01:45:57Z 2015-12-14T01:45:57Z 2015 Book 978-3-319-16973-6 978-3-319-16973-6 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59425 en application/pdf Springer
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
topic Management
Economics
Business
Industrial
Marketing
spellingShingle Management
Economics
Business
Industrial
Marketing
Lindquist, Jay D
Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference
description ​This volume includes the full proceedings from the 1984 Academy of Marketing Science (AMS) Annual Conference held in Niagara Falls, New York. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others.
format Book
author Lindquist, Jay D
author_facet Lindquist, Jay D
author_sort Lindquist, Jay D
title Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference
title_short Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference
title_full Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference
title_fullStr Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference
title_full_unstemmed Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference
title_sort proceedings of the 1984 academy of marketing science (ams) annual conference
publisher Springer
publishDate 2015
url https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59425
_version_ 1819846704148512768