Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference

This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing educati...

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Những tác giả chính: Hawes, Jon M, Thanopoulos, John
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: Springer 2015
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Truy cập trực tuyến:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59430
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spelling oai:scholar.dlu.edu.vn:DLU123456789-594302023-11-11T06:39:40Z Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference Hawes, Jon M Thanopoulos, John Management Economics Business Industrial This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. 2015-12-14T07:16:44Z 2015-12-14T07:16:44Z 2015 Book 978-3-319-17055-8 978-3-319-17054-1 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59430 en application/pdf Springer
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
topic Management
Economics
Business
Industrial
spellingShingle Management
Economics
Business
Industrial
Hawes, Jon M
Thanopoulos, John
Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
description This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others.
format Book
author Hawes, Jon M
Thanopoulos, John
author_facet Hawes, Jon M
Thanopoulos, John
author_sort Hawes, Jon M
title Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
title_short Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
title_full Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
title_fullStr Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
title_full_unstemmed Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
title_sort proceedings of the 1989 academy of marketing science (ams) annual conference
publisher Springer
publishDate 2015
url https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59430
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