APA Citation

Rackley, J. (2015). Marketing Analytics Roadmap: Methods, Metrics, and Tools. Springer.

Chicago Style Citation

Rackley, Jerry. Marketing Analytics Roadmap: Methods, Metrics, and Tools. Springer, 2015.

MLA Citation

Rackley, Jerry. Marketing Analytics Roadmap: Methods, Metrics, and Tools. Springer, 2015.

Warning: These citations may not always be 100% accurate.