The Relevance of Crowdfunding: The Impact on the Innovation Process of Small Entrepreneurial Firms
Nadine Scholz shows that crowdfunding potentially shortens the development cycle of new products, thus enabling an earlier market entry. Hence, crowdfunding serves as a multifaceted early-stage support instrument for innovation implementation facilitated by the crowd's resources. It not only pr...
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| Glavni autor: | |
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| Format: | Knjiga |
| Jezik: | English |
| Izdano: |
Springer
2015
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| Teme: | |
| Online pristup: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59546 |
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| Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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