The Customer Trap: How to Avoid the Biggest Mistake in Business
American business is dysfunctional. Companies of all sizes follow the mistaken belief that their products and services are best sold through mega-customers with pervasive market reach, such as Amazon and Walmart. Far too many business leaders fail to realize—until it is too late—that the relentless...
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Hlavní autoři: | , |
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Médium: | Kniha |
Jazyk: | English |
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Springer
2016
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On-line přístup: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59556 |
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Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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