Audience Research Methodologies: Between Innovation and Consolidation, 1st edition

The transformations of people’s relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience research by re...

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Những tác giả chính: Patriarche, Geoffroy, editor, Jensen, Jakob Linaa, editor, Jurišić, Jelena, editor, Bilandzic, Helena, editor
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: Routledge 2020
Những chủ đề:
Truy cập trực tuyến:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/93396
https://doi.org/10.4324/9780203523155
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spelling oai:scholar.dlu.edu.vn:DLU123456789-933962023-11-11T06:59:58Z Audience Research Methodologies: Between Innovation and Consolidation, 1st edition Patriarche, Geoffroy, editor Jensen, Jakob Linaa, editor Jurišić, Jelena, editor Bilandzic, Helena, editor Communication Studies Humanities The transformations of people’s relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience research by reviewing and exemplifying approaches that have been stimulated by the changing conditions and practices of audiences. The contributions address a range of issues and approaches related to the diversification, integration and triangulation of methods for audience research, to the gap between the researched and the researchers, to the study of online social networks, and to the opportunities brought about by Web 2.0 technologies as research tools. 2020-05-07T01:36:15Z 2020-05-07T01:36:15Z 2013 Book 9780203523155 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/93396 https://doi.org/10.4324/9780203523155 en application/pdf Routledge New York
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
topic Communication Studies
Humanities
spellingShingle Communication Studies
Humanities
Patriarche, Geoffroy, editor
Jensen, Jakob Linaa, editor
Jurišić, Jelena, editor
Bilandzic, Helena, editor
Audience Research Methodologies: Between Innovation and Consolidation, 1st edition
description The transformations of people’s relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience research by reviewing and exemplifying approaches that have been stimulated by the changing conditions and practices of audiences. The contributions address a range of issues and approaches related to the diversification, integration and triangulation of methods for audience research, to the gap between the researched and the researchers, to the study of online social networks, and to the opportunities brought about by Web 2.0 technologies as research tools.
format Book
author Patriarche, Geoffroy, editor
Jensen, Jakob Linaa, editor
Jurišić, Jelena, editor
Bilandzic, Helena, editor
author_facet Patriarche, Geoffroy, editor
Jensen, Jakob Linaa, editor
Jurišić, Jelena, editor
Bilandzic, Helena, editor
author_sort Patriarche, Geoffroy, editor
title Audience Research Methodologies: Between Innovation and Consolidation, 1st edition
title_short Audience Research Methodologies: Between Innovation and Consolidation, 1st edition
title_full Audience Research Methodologies: Between Innovation and Consolidation, 1st edition
title_fullStr Audience Research Methodologies: Between Innovation and Consolidation, 1st edition
title_full_unstemmed Audience Research Methodologies: Between Innovation and Consolidation, 1st edition
title_sort audience research methodologies: between innovation and consolidation, 1st edition
publisher Routledge
publishDate 2020
url https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/93396
https://doi.org/10.4324/9780203523155
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