Content Strategy in Technical Communication, 1st edition
Content Strategy in Technical Communication provides a balanced, comprehensive overview of the current state of content strategy within the field of technical communication while showcasing groundbreaking work in the field. Emerging technologies such as content management systems, social media p...
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Routledge
2020
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| Truy cập trực tuyến: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/93501 https://doi.org/10.4324/9780429201141 |
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oai:scholar.dlu.edu.vn:DLU123456789-935012023-11-11T07:05:01Z Content Strategy in Technical Communication, 1st edition Getto, Guiseppe Labriola, Jack Ruszkiewicz, Sheryl Communication Studies Finance Economics Content Strategy in Technical Communication provides a balanced, comprehensive overview of the current state of content strategy within the field of technical communication while showcasing groundbreaking work in the field. Emerging technologies such as content management systems, social media platforms, open source information architectures, and application programming interfaces provide new opportunities for the creation, publication, and delivery of content. Technical communicators are now sometimes responsible for such diverse roles as content management, content auditing, and search engine optimization. At the same time, we are seeing remarkable growth in jobs devoted to these other content-centric skills. This book provides a roadmap including best practices, pedagogies for teaching, and implications for research in these areas. It covers elements of content strategy as diverse as "Editing Content for Global Reuse" and "Teaching Content Strategy to Graduate Students with Real Clients," while giving equal weight to professional best practices and to pedagogy for content strategy. This book is an essential resource for professionals, students, and scholars throughout the field of technical communication. 2020-05-27T07:35:04Z 2020-05-27T07:35:04Z 2019 Book 9780429201141 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/93501 https://doi.org/10.4324/9780429201141 en application/pdf Routledge New York |
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Thư viện Trường Đại học Đà Lạt |
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Thư viện số |
| language |
English |
| topic |
Communication Studies Finance Economics |
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Communication Studies Finance Economics Getto, Guiseppe Labriola, Jack Ruszkiewicz, Sheryl Content Strategy in Technical Communication, 1st edition |
| description |
Content Strategy in Technical Communication provides a balanced, comprehensive overview of the current state of content strategy within the field of technical communication while showcasing groundbreaking work in the field.
Emerging technologies such as content management systems, social media platforms, open source information architectures, and application programming interfaces provide new opportunities for the creation, publication, and delivery of content. Technical communicators are now sometimes responsible for such diverse roles as content management, content auditing, and search engine optimization. At the same time, we are seeing remarkable growth in jobs devoted to these other content-centric skills. This book provides a roadmap including best practices, pedagogies for teaching, and implications for research in these areas. It covers elements of content strategy as diverse as "Editing Content for Global Reuse" and "Teaching Content Strategy to Graduate Students with Real Clients," while giving equal weight to professional best practices and to pedagogy for content strategy.
This book is an essential resource for professionals, students, and scholars throughout the field of technical communication. |
| format |
Book |
| author |
Getto, Guiseppe Labriola, Jack Ruszkiewicz, Sheryl |
| author_facet |
Getto, Guiseppe Labriola, Jack Ruszkiewicz, Sheryl |
| author_sort |
Getto, Guiseppe |
| title |
Content Strategy in Technical Communication, 1st edition |
| title_short |
Content Strategy in Technical Communication, 1st edition |
| title_full |
Content Strategy in Technical Communication, 1st edition |
| title_fullStr |
Content Strategy in Technical Communication, 1st edition |
| title_full_unstemmed |
Content Strategy in Technical Communication, 1st edition |
| title_sort |
content strategy in technical communication, 1st edition |
| publisher |
Routledge |
| publishDate |
2020 |
| url |
https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/93501 https://doi.org/10.4324/9780429201141 |
| _version_ |
1782534311841366016 |