Digital Value Migration in Media, ICT and Cultural Industries: From Business and Economic Models/Strategies to Networked Ecosystems, 1st edition

Societies today are in a period of dynamic change, highly fluid and contested in moving from traditional to liberal and from local to global, as well as varying from highly developed to emerging market economies. Alongside and facilitating this is a rapidly and exponentially changing digital media i...

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Những tác giả chính: Vukanovic, Zvezdan, Friedrichsen, Mike, Pavlovic, Milivoje
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: Routledge 2020
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Truy cập trực tuyến:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/93606
https://doi.org/10.4324/9780429428203
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spelling oai:scholar.dlu.edu.vn:DLU123456789-936062023-11-11T07:07:24Z Digital Value Migration in Media, ICT and Cultural Industries: From Business and Economic Models/Strategies to Networked Ecosystems, 1st edition Vukanovic, Zvezdan Friedrichsen, Mike Pavlovic, Milivoje Business & Industry Communication Studies Economics Finance Societies today are in a period of dynamic change, highly fluid and contested in moving from traditional to liberal and from local to global, as well as varying from highly developed to emerging market economies. Alongside and facilitating this is a rapidly and exponentially changing digital media industry, including new technologies, multi-platform distributions and advertising models. This monograph highlights, identifies, evaluates and provides rich insight into the complex nature and meaning of different digital value migration in media corporations and ICT companies. It illustrates how such values affect both the internal and the external environments of media companies and industries, as well as prosumers' consumption. Including chapters from expert scholars and industry practitioners representing cutting-edge research in the U.S. and Europe in the fields of digital convergence, broadband, media and information communication technology (ICT) business and technology, the book helps academics, researchers, media policymakers and corporate executives better understand today’s undulating media and ICT markets. Specifically, it illuminates where they have come from, what is at stake and what forces drive and constrain them in global hypercompetitive markets. Ultimately, it aims relatedly to facilitate high academic, business and professional standards. This text will be of key interest to scholars, students and business and industry practitioners in digital media, media management, international business, media economics and media policy and, more broadly, to those in the cultural industries, strategic management, business studies and marketing. 2020-06-12T07:46:07Z 2020-06-12T07:46:07Z 2019 Book 9780429428203 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/93606 https://doi.org/10.4324/9780429428203 en application/pdf Routledge London
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
topic Business & Industry
Communication Studies
Economics
Finance
spellingShingle Business & Industry
Communication Studies
Economics
Finance
Vukanovic, Zvezdan
Friedrichsen, Mike
Pavlovic, Milivoje
Digital Value Migration in Media, ICT and Cultural Industries: From Business and Economic Models/Strategies to Networked Ecosystems, 1st edition
description Societies today are in a period of dynamic change, highly fluid and contested in moving from traditional to liberal and from local to global, as well as varying from highly developed to emerging market economies. Alongside and facilitating this is a rapidly and exponentially changing digital media industry, including new technologies, multi-platform distributions and advertising models. This monograph highlights, identifies, evaluates and provides rich insight into the complex nature and meaning of different digital value migration in media corporations and ICT companies. It illustrates how such values affect both the internal and the external environments of media companies and industries, as well as prosumers' consumption. Including chapters from expert scholars and industry practitioners representing cutting-edge research in the U.S. and Europe in the fields of digital convergence, broadband, media and information communication technology (ICT) business and technology, the book helps academics, researchers, media policymakers and corporate executives better understand today’s undulating media and ICT markets. Specifically, it illuminates where they have come from, what is at stake and what forces drive and constrain them in global hypercompetitive markets. Ultimately, it aims relatedly to facilitate high academic, business and professional standards. This text will be of key interest to scholars, students and business and industry practitioners in digital media, media management, international business, media economics and media policy and, more broadly, to those in the cultural industries, strategic management, business studies and marketing.
format Book
author Vukanovic, Zvezdan
Friedrichsen, Mike
Pavlovic, Milivoje
author_facet Vukanovic, Zvezdan
Friedrichsen, Mike
Pavlovic, Milivoje
author_sort Vukanovic, Zvezdan
title Digital Value Migration in Media, ICT and Cultural Industries: From Business and Economic Models/Strategies to Networked Ecosystems, 1st edition
title_short Digital Value Migration in Media, ICT and Cultural Industries: From Business and Economic Models/Strategies to Networked Ecosystems, 1st edition
title_full Digital Value Migration in Media, ICT and Cultural Industries: From Business and Economic Models/Strategies to Networked Ecosystems, 1st edition
title_fullStr Digital Value Migration in Media, ICT and Cultural Industries: From Business and Economic Models/Strategies to Networked Ecosystems, 1st edition
title_full_unstemmed Digital Value Migration in Media, ICT and Cultural Industries: From Business and Economic Models/Strategies to Networked Ecosystems, 1st edition
title_sort digital value migration in media, ict and cultural industries: from business and economic models/strategies to networked ecosystems, 1st edition
publisher Routledge
publishDate 2020
url https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/93606
https://doi.org/10.4324/9780429428203
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