Advances in Chinese Brand Management. 1st ed. 2017
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| Những tác giả chính: | , |
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| Định dạng: | Sách |
| Ngôn ngữ: | English |
| Được phát hành: |
Palgrave Macmillan UK
2020
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| Những chủ đề: | |
| Truy cập trực tuyến: | http://doi.org/10.1057/978-1-352-00011-5 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/97084 |
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oai:scholar.dlu.edu.vn:DLU123456789-970842023-10-06T14:03:55Z Advances in Chinese Brand Management. 1st ed. 2017 Balmer, John M. T. Chen, Weifeng Business and Management Customer Relationship Management Market Research International Business 2020-09-10T08:18:13Z 2020-09-10T08:18:13Z 2017 Book 978-1-352-00010-8 978-1-352-00011-5 http://doi.org/10.1057/978-1-352-00011-5 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/97084 en Journal of Brand Management: Advanced Collections The Editor(s) (if applicable) and The Author(s) application/pdf Palgrave Macmillan UK |
| institution |
Thư viện Trường Đại học Đà Lạt |
| collection |
Thư viện số |
| language |
English |
| topic |
Business and Management Customer Relationship Management Market Research International Business |
| spellingShingle |
Business and Management Customer Relationship Management Market Research International Business Balmer, John M. T. Chen, Weifeng Advances in Chinese Brand Management. 1st ed. 2017 |
| format |
Book |
| author |
Balmer, John M. T. Chen, Weifeng |
| author_facet |
Balmer, John M. T. Chen, Weifeng |
| author_sort |
Balmer, John M. T. |
| title |
Advances in Chinese Brand Management. 1st ed. 2017 |
| title_short |
Advances in Chinese Brand Management. 1st ed. 2017 |
| title_full |
Advances in Chinese Brand Management. 1st ed. 2017 |
| title_fullStr |
Advances in Chinese Brand Management. 1st ed. 2017 |
| title_full_unstemmed |
Advances in Chinese Brand Management. 1st ed. 2017 |
| title_sort |
advances in chinese brand management. 1st ed. 2017 |
| publisher |
Palgrave Macmillan UK |
| publishDate |
2020 |
| url |
http://doi.org/10.1057/978-1-352-00011-5 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/97084 |
| _version_ |
1779410868245626880 |