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Playing to win how strategy really works

Strategy = choice -- What is winning? -- Where to play -- How to win -- Playing to your strengths -- Managing what matters -- Thinking through strategy -- Shortening your odds.

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Bibliographische Detailangaben
1. Verfasser: Lafley, A.G. (Alan G.)
Weitere Verfasser: Martin, Roger L. 1952- 1974- 1906-1998. 1978-
Format: Buch
Sprache:English
Veröffentlicht: Boston, Massachusetts Harvard Business Review Press 2013.
Schlagworte:
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Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
Beschreibung
Zusammenfassung:Strategy = choice -- What is winning? -- Where to play -- How to win -- Playing to your strengths -- Managing what matters -- Thinking through strategy -- Shortening your odds.
Beschreibung:Collection subset: Management and Business Studies
Beschreibung:260 p. ill. (black and white) 25 cm.
Bibliographie:Includes bibliographical references and index.
ISBN:9781422187395 (alk. paper)