A study of persuasive strategies in advertisements of beauty care products in English and Vietnamese

This thesis aim at conducting a study of persuasive strategies in advertisements for beauty care products in English and Vietnamese. The data for analysis are 250 samples (125 in English and 125 in Vietnamese) which contain persuasive strategies from the internet. The description research is carried...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Nguyễn, Thị Hồng Nở.
Awduron Eraill: Phan Văn Hòa, Assoc.Prof.Dr. (Supervisor.)
Fformat: Luận văn Llyfr
Iaith:English
Cyhoeddwyd: Đà Nẵng : The University of Da Nang, 2014.
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng