Principles of internet marketing /

This book is divided into three parts: Framework for internet marketing; Online marketing themes; and Implementation and organization.

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Bibliographic Details
Main Author: Hanson, Ward A.
Format: Book
Language:English
Published: Cincinnati, OH : South-Western College, 2000.
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Institutions: Mạng thư viện Đại học Đà Nẵng
Description
Summary:This book is divided into three parts: Framework for internet marketing; Online marketing themes; and Implementation and organization.
Physical Description:xix, 467 p. : ill. ; 23cm.
ISBN:0538875739