Internet marketing and e-commerce
Foundations -- Introduction -- A digital world -- Networks -- Individuals online -- Essential skills -- Web business models -- Online branding -- Usability, credibility, and persuasion -- Traffic building -- Personalization -- Creating commitment -- Innovation and the net -- Pricing in an online wor...
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| Format: | Book |
| Language: | Undetermined |
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| Online Access: | http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=30241 |
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| Institutions: | Trung tâm Học liệu Trường Đại học Thủ Dầu Một |
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