Quantitative methods in marketing /
This book presents quantitative methods in marketing.
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| Hoofdauteur: | |
|---|---|
| Andere auteurs: | |
| Formaat: | Boek |
| Taal: | English |
| Gepubliceerd in: |
London :
International Thomson Business,
1999.
|
| Editie: | 2nd ed. |
| Onderwerpen: | |
| Tags: |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| LEADER | 00947cam a2200349 i 4500 | ||
|---|---|---|---|
| 001 | 000047736 | ||
| 003 | 7429 | ||
| 005 | 20030314091506.0 | ||
| 008 | 010322|1999 vm 000 eng | ||
| 020 | |a 186152417X | ||
| 040 | |a IRC |c IRC |d IRC | ||
| 041 | 0 | |a eng | |
| 082 | 1 | 4 | |a 658.8001 |b HO-G |
| 100 | 1 | |a Hooley, Graham J. | |
| 245 | 0 | 0 | |a Quantitative methods in marketing / |c Graham Hooley and Michael Hussey. |
| 250 | |a 2nd ed. | ||
| 260 | |a London : |b International Thomson Business, |c 1999. | ||
| 300 | |a 300 p. ; |c 24.5cm. | ||
| 520 | 3 | |a This book presents quantitative methods in marketing. | |
| 630 | 0 | 4 | |a Marketing. |
| 650 | 0 | 4 | |a Marketing |x Mathematical models. |
| 700 | 1 | |a Hussey, Michael. | |
| OWN | |a DUT | ||
| 999 | |a From the UDN01 | ||
| TYP | |a Monograph | ||
| TYP | |a Printed language | ||
| 980 | |a Mạng thư viện Đại học Đà Nẵng | ||