Rejuvenating the mature business : the competitive challenge /
This book presents: Maturity, a state of mind; The firm matters, not the industry; Strategic innovation; Choosing the strategic territory; The entrepreneurial organisation; The crescendo model of rejuvenation...
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| Main Author: | Baden-Fuller, C. 1948- |
|---|---|
| Other Authors: | Stopford, John M. |
| Format: | Book |
| Language: | English |
| Published: |
London ; New York :
Routledge,
1992.
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| Subjects: | |
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| Institutions: | Mạng thư viện Đại học Đà Nẵng |
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