Essentials of marketing research

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Bibliographic Details
Main Author: Zikmund, William G.
Other Authors: Babin, Barry J.
Format: Book
Published: Mason, OH South-Western/Cengage Learning 2007
Edition:3rd ed
Series:International student ed
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Institutions: Trung tâm Học liệu Lê Vũ Hùng, Trường Đại học Đồng Tháp