Managing quality : An integrative approach

This book is used by our university as a textbook for the subject of ¡§Service Quality Management". I found that this book can give us much useful information of service quality. Since service quality is very important in service industry nowadays; there is a need to understand more about how t...

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書誌詳細
第一著者: Foster, S. Thomas
フォーマット: 図書
言語:Undetermined
出版事項: Upper Saddle River Pearson Prentice Hall 2004
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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520 |a This book is used by our university as a textbook for the subject of ¡§Service Quality Management". I found that this book can give us much useful information of service quality. Since service quality is very important in service industry nowadays; there is a need to understand more about how to manage service quality in order to deliver good-quality service and gain customer loyalty. 
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