Communication theories
The Fifth Edition addresses ongoing changes in mass communications and new developments in mass communications theory. The book also applies communication theories to the mass media with current examples from journalism, broadcasting, advertising and public relations to clarify the concepts. A new c...
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| Format: | Book |
| Language: | Undetermined |
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New York
Longman
2001
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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