International business : Environments and operations

This classic bestseller discusses the differences faced in international environments, the overall strategies companies can take, and practical alternatives for operating abroad. Its abundance of colorful maps, strong engaging and opening cases, and classic and contemporary examples provide a balanc...

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Библиографические подробности
Главный автор: Daniels, John D.
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Язык:Undetermined
Опубликовано: Upper Saddle River, NJ. Pearson Eduacation, Inc. 2004
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