International business : The challenge of global competition
Political, technological, market, cost and competitive changes have driven many businesses to expand operations globally – creating an explosion in the growth rate of international businesses. Firms operating across borders must also deal with the following forces in foreign and domestic environment...
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| Formato: | Livro |
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| Idioma: | Undetermined |
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Boston, MA.
McGraw-Hill/Irvin
2006
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Resumo: | Political, technological, market, cost and competitive changes have driven many businesses to expand operations globally – creating an explosion in the growth rate of international businesses. Firms operating across borders must also deal with the following forces in foreign and domestic environments: competitive, distributive, economic, socioeconomic,...The relationship of the forces in foreign and domestic environments forms the basis of Ball & McCulloch’s International Business model |
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