Creating value through international strategy

Everyday, more and more companies embark on international business. Through a collection of articles by leading scholars in International Business this book answers fundamental questions such as: How do companies create value through global strategy? What are the sources of value creation? How do co...

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Glavni avtor: Arino, Africa
Format: Knjiga
Jezik:Undetermined
Izdano: New York Palgrave Macmillan 2004
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