International strategy context, concepts and implications

Drawing on the course material developed at the Harvard Business School and Yale School of Management by David Collis, International Strategy provides theoretical insight and pragmatic tools that address the decisions facing senior managers in multinational corporations. International Strategy explo...

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Auteur principal: Collis, David J.
Autres auteurs: David Collis
Langue:Undetermined
English
Publié: Sothern Gate, Chichester, West Sussex Wiley 2014
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh