Managerial economics : Applications, strategy, and tactics

This book seeks to train learners to think analytically in a business context. Specifically, it uses over 250 real-world,managerially-oriented applications to show readers how managers apply theories and techniques to solve real-world business problems. The book includes extensive coverage of the la...

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Autore principale: McGuigan, James R.
Natura: Libro
Lingua:Undetermined
Pubblicazione: Australia Thomson Learrning 2005
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Riassunto:This book seeks to train learners to think analytically in a business context. Specifically, it uses over 250 real-world,managerially-oriented applications to show readers how managers apply theories and techniques to solve real-world business problems. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanismdesign, information economics, and organizational architecture, as well as a thorough integration of international issues.