Managerial economics : Applications, strategy, and tactics
This book seeks to train learners to think analytically in a business context. Specifically, it uses over 250 real-world,managerially-oriented applications to show readers how managers apply theories and techniques to solve real-world business problems. The book includes extensive coverage of the la...
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Tác giả chính: | |
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Định dạng: | Sách |
Ngôn ngữ: | Undetermined |
Được phát hành: |
Australia
Thomson Learrning
2005
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Những chủ đề: | |
Các nhãn: |
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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LEADER | 01134nam a2200217Ia 4500 | ||
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001 | CTU_116803 | ||
008 | 210402s9999 xx 000 0 und d | ||
020 | |c 116.20 | ||
082 | |a 338.5024658 | ||
082 | |b M148 | ||
100 | |a McGuigan, James R. | ||
245 | 0 | |a Managerial economics : | |
245 | 0 | |b Applications, strategy, and tactics | |
245 | 0 | |c James R. McGuigan, R. Charles Moyer, Frederick H. deB. Harris | |
260 | |a Australia | ||
260 | |b Thomson Learrning | ||
260 | |c 2005 | ||
520 | |a This book seeks to train learners to think analytically in a business context. Specifically, it uses over 250 real-world,managerially-oriented applications to show readers how managers apply theories and techniques to solve real-world business problems. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanismdesign, information economics, and organizational architecture, as well as a thorough integration of international issues. | ||
650 | |a Managerial economics | ||
904 | |i Minh | ||
980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ |