Giáo trình Marketing du lịch (Dùng trong các trường THCN)

Tài liệu trình bày các vấn đề cơ bản trong marketing du lịch, về các hành vi khách hàng, sự phân đoạn và lựa chọn thị trường mục tiêu và các chính sách marketing chủ yếu trong công tác marketing du lịch.

Sparad:

Bibliografiska uppgifter
Huvudupphovsman:	Đỗ, Thị Thu Hải
Materialtyp:	Bok
Språk:	Undetermined
Publicerad:	Hà Nội Nhà xuất bản Hà Nội 2006
Ämnen:	Service industries,Tourism
Taggar:	Lägg till en tagg Inga taggar, Lägg till första taggen!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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Giáo trình Marketing du lịch (Dùng trong các trường THCN)

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