Mass communication theory : Foundation, ferment, and future
Contents of the book includes: Introduction to mass communication theory, the Era of mass commuincaton and mass culture, the rise and fall of limited effects, contemporary mass communication theory.
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| Format: | Book |
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Belmont, CA
Thomson/Wadsworth
2006
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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