Mass communication theory : Foundation, ferment, and future

Contents of the book includes: Introduction to mass communication theory, the Era of mass commuincaton and mass culture, the rise and fall of limited effects, contemporary mass communication theory.

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Auteur principal: Baran, Stanley J.
Format: Livre
Langue:Undetermined
Publié: Belmont, CA Thomson/Wadsworth 2006
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ