Basic marketing : A global-managerial approach

This work offers a thorough integration of the latest marketing themes, topics and examples, to focus on management decision-making in marketing, and provide integrated coverage of special topics such as technology, ethics, international perspectives, relationship marketing and services. This book d...

Cur síos iomlán

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: Perreault, William D.
Formáid: Leabhar
Teanga:Undetermined
Foilsithe: Boston, Mass. McGraw-Hill 2005
Ábhair:
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ