The persona lifecycle Keeping people in mind throughout product design

"The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn’t just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using perso...

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Autor principal: Pruitt, John.
Format: Llibre
Idioma:Undetermined
Publicat: Amsterdam,Boston Elsevier,Morgan Kaufmann Publishers, an imprint of Elsevier 2006.
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