Making strategy : The journey of strategic management

It provides a much needed guide to the strategy-making process by: elaborating the key concepts and theories of strategic management; illustrating through case vignettes the issues inherent in the process of strategy making; and providing extensive and detailed practical guidelines on the methods, t...

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Kaydedildi:
Detaylı Bibliyografya
Yazar: Eden, Colin
Materyal Türü: Kitap
Dil:Undetermined
Baskı/Yayın Bilgisi: London Sage Publications 1998
Konular:
Etiketler: Etiketle
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Diğer Bilgiler
Özet:It provides a much needed guide to the strategy-making process by: elaborating the key concepts and theories of strategic management; illustrating through case vignettes the issues inherent in the process of strategy making; and providing extensive and detailed practical guidelines on the methods, techniques and tools employed in the case vignettes.