Making strategy : The journey of strategic management

It provides a much needed guide to the strategy-making process by: elaborating the key concepts and theories of strategic management; illustrating through case vignettes the issues inherent in the process of strategy making; and providing extensive and detailed practical guidelines on the methods, t...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Eden, Colin
Format: Buch
Sprache:Undetermined
Veröffentlicht: London Sage Publications 1998
Schlagworte:
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