A double scotch : How Chivas Regal and The Glenlivet became global icons
A Double Scotch tells the intertwined success stories of Chivas Regal and The Glenlivet—two Scotch whisky brands recognized the world-over for their unparalleled quality. Founded by Scottish grocers from Aberdeen, Chivas Regal stands as the world’s most popular prestige blended Scotch. First distill...
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| Glavni autor: | |
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| Format: | Knjiga |
| Jezik: | Undetermined |
| Izdano: |
New Jersey
John Wiley & Sons
2005
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| Teme: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
| LEADER | 01446nam a2200241Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_151723 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 020 | |c 20.46 | ||
| 082 | |a 338.766352 | ||
| 082 | |b P332 | ||
| 100 | |a Pacult, F. Paul | ||
| 245 | 2 | |a A double scotch : | |
| 245 | 0 | |b How Chivas Regal and The Glenlivet became global icons | |
| 245 | 0 | |c F.Paul Pault | |
| 260 | |a New Jersey | ||
| 260 | |b John Wiley & Sons | ||
| 260 | |c 2005 | ||
| 520 | |a A Double Scotch tells the intertwined success stories of Chivas Regal and The Glenlivet—two Scotch whisky brands recognized the world-over for their unparalleled quality. Founded by Scottish grocers from Aberdeen, Chivas Regal stands as the world’s most popular prestige blended Scotch. First distilled by a pistol-packing Highlander, The Glenlivet is today the top-selling single-malt Scotch in America. F. Paul Pacult explores these two iconic spirits and tells the remarkable story of the two families who endured numerous hardships to build their brands. A business book that goes down easy, A Double Scotch tells the story of the world’s favorite whiskies, and the story of the nation and families that made them so. | ||
| 650 | |a Whiskey industry,Ngành công nghiệp rượu | ||
| 650 | |x History,Lịch sử | ||
| 650 | |z Scotland,Scot-land | ||
| 904 | |i Phạm Thị Chuyên, Trọng Hiếu | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||