Beans : Four principles for running a business in good times or bad,A business fable taken from real life

Beans is the story of The El Espresso, a legend in its own time in Seattle and a coffee company that has prospered by intentionally staying small, inspiring fanatical customer loyalty in the process. Told over the span of a single day, it follows The El's founder, Jack Hartman, through a busine...

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Tác giả chính: Yerkes, Leslie
Định dạng: Sách
Ngôn ngữ:Undetermined
Được phát hành: San Francisco John Wiley & Sons 2003
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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100 |a Yerkes, Leslie 
245 0 |a Beans : 
245 0 |b Four principles for running a business in good times or bad,A business fable taken from real life 
245 0 |c by Leslie A. Yerkes and Charles Decker. 
260 |a San Francisco 
260 |b John Wiley & Sons 
260 |c 2003 
520 |a Beans is the story of The El Espresso, a legend in its own time in Seattle and a coffee company that has prospered by intentionally staying small, inspiring fanatical customer loyalty in the process. Told over the span of a single day, it follows The El's founder, Jack Hartman, through a business crisis that will challenge him and make him clear on why he does what he does. Unsure of whether he has lost the passion needed to sustain his business, Jack hires a consultant who flies to Seattle to "help" him but in reality bears witness to the secrets of good business, whether it's a company of 20 employees or 20,000. In the process, Jack learns about "the Four Ps" and how applying these universal principles can reenergize his employees, his customers, and even himself. 
650 |a Small business,Customer services,Employee morale,Quality of products,Chất lượng sản phẩm,Doanh nghiệp nhỏ,Dịch vụ khách hàng,Dịch vụ chăm sóc khách hàng 
650 |x Management,United States,Quản lý 
650 |z United States,United States,United States,Hoa kỳ,Hoa Kỳ,Hoa Kỳ,Hoa Kỳ 
904 |i Trần Linh Phương, Trọng Hiếu 
980 |a Trung tâm Học liệu Trường Đại học Cần Thơ