Marketing research essentials

When it comes to putting you on the frontlines of the marketing research industry, McDaniel and Gates stand out from the crowd. These authors deliver the hottest trends, insights, and advances in the field, with a focus on how marketing research is practiced today. Based on their successful Marketi...

Full description

Saved in:
Bibliographic Details
Main Author: McDaniel, Carl D.
Format: Book
Language:Undetermined
Published: Hoboken, N.J John Wiley 2006
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ