Mass media in a changing world

The new edition features coverage of new media and the significance of mobile media in mass communication including new sections on the convergence of economics of the online and mobile industries and the history of mobile media.

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Detalles Bibliográficos
Autor principal: Rodman, George
Formato: Libro
Lenguaje:Undetermined
Publicado: New York McGraw-Hill 2006
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Descripción
Sumario:The new edition features coverage of new media and the significance of mobile media in mass communication including new sections on the convergence of economics of the online and mobile industries and the history of mobile media.