Marketing
This is book introduction marketing and its environment, consumer and industrial markets, institutional strucsture for marketing, functional analysis of marketing, critical appraisal of marketing and its goals
Guardat en:
| Autor principal: | |
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| Format: | Llibre |
| Idioma: | Undetermined |
| Publicat: |
New York
Ronald Press Co.
1967
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| Matèries: | |
| Etiquetes: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| LEADER | 00756nam a2200193Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_186394 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 082 | |a 658.8 | ||
| 082 | |b B393 | ||
| 100 | |a Beckman, Theodore N. | ||
| 245 | 0 | |a Marketing | |
| 245 | 0 | |c Theodore N. Beckman, William R. Davidson ; with the assistance of James E. Engel | |
| 260 | |a New York | ||
| 260 | |b Ronald Press Co. | ||
| 260 | |c 1967 | ||
| 520 | |a This is book introduction marketing and its environment, consumer and industrial markets, institutional strucsture for marketing, functional analysis of marketing, critical appraisal of marketing and its goals | ||
| 650 | |a Marketing,Tiếp thị | ||
| 904 | |i Qhieu | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||