Nghiên cứu Marketing = Marketing research

Sách trình bày hệ thống nghiệp vụ marketing như: những vấn đề cơ bản về nghiên cứu marketing, mục tiêu và kế hoạch nghiên cứu marketing, vấn đề thu thập, phân tích dữ liệu và trình bày kết quả nghiên cứu marketing....

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Bibliografske podrobnosti
Glavni avtor:	Luck, David J.
Format:	Knjiga
Jezik:	Undetermined
Izdano:	Hà Nội Thống Kê 2005
Teme:	Marketing research,Nghiên cứu tiếp thị
Oznake:	Označite Brez oznak, prvi označite!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ


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Nghiên cứu Marketing = Marketing research

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