Giáo trình marketing du lịch

Trình bày những vấn đề chung của marketing du lịch như phân tích cơ hội và nghiên cứu marketing, chiến lược và kế hoạch marketing, thực hiện và kiểm soát hoạt động marketing; các chính sách marketing du lịch như chính sách sản phẩm, giá, phân phố...

詳細記述

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書誌詳細
第一著者:	Hoàng, Văn Thành
フォーマット:	図書
言語:	Undetermined
出版事項:	Hà Nội Chính trị Quốc gia - Sự thật 2014
主題:	Service industries,Các ngành dịch vụ
タグ:	タグ追加タグなし, このレコードへの初めてのタグを付けませんか!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

その他の書誌記述
要約:	Trình bày những vấn đề chung của marketing du lịch như phân tích cơ hội và nghiên cứu marketing, chiến lược và kế hoạch marketing, thực hiện và kiểm soát hoạt động marketing; các chính sách marketing du lịch như chính sách sản phẩm, giá, phân phối, xúc tiến và các chính sách marketing khác

Giáo trình marketing du lịch

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