Socialnomics : how social media transforms the way we live and do business

Explores the impact of social media on both business and consumers and discusses the way online communities have brought about changes in the way companies produce, market, and sell their products.

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Hlavní autor: Qualman, Erik
Médium: Kniha
Jazyk:Undetermined
Vydáno: Hoboken, New Jersey John Wiley & Sons, Inc. 2013
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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Shrnutí:Explores the impact of social media on both business and consumers and discusses the way online communities have brought about changes in the way companies produce, market, and sell their products.