Socialnomics : how social media transforms the way we live and do business

Explores the impact of social media on both business and consumers and discusses the way online communities have brought about changes in the way companies produce, market, and sell their products.

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Detalles Bibliográficos
Autor principal: Qualman, Erik
Formato: Libro
Lenguaje:Undetermined
Publicado: Hoboken, New Jersey John Wiley & Sons, Inc. 2013
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Descripción
Sumario:Explores the impact of social media on both business and consumers and discusses the way online communities have brought about changes in the way companies produce, market, and sell their products.