Socialnomics : how social media transforms the way we live and do business

Explores the impact of social media on both business and consumers and discusses the way online communities have brought about changes in the way companies produce, market, and sell their products.

Αποθηκεύτηκε σε:
Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Qualman, Erik
Μορφή: Βιβλίο
Γλώσσα:Undetermined
Έκδοση: Hoboken, New Jersey John Wiley & Sons, Inc. 2013
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Περιγραφή
Περίληψη:Explores the impact of social media on both business and consumers and discusses the way online communities have brought about changes in the way companies produce, market, and sell their products.