Socialnomics : how social media transforms the way we live and do business

Explores the impact of social media on both business and consumers and discusses the way online communities have brought about changes in the way companies produce, market, and sell their products.

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Bibliografske podrobnosti
Glavni avtor: Qualman, Erik
Format: Knjiga
Jezik:Undetermined
Izdano: Hoboken, New Jersey John Wiley & Sons, Inc. 2013
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Opis
Izvleček:Explores the impact of social media on both business and consumers and discusses the way online communities have brought about changes in the way companies produce, market, and sell their products.