Quản trị marketing

Giáo trình dùng phục vụ sinh viên, nhà quản trị, nhà kinh doanh trong việc nghiên cứu và ứng dụng quản trị marketing. Giáo trình cung cấp cho người đọc những kiến thức căn bản, ở nhiều mức độ khác nhau, có hệ thống về Quản trị Marketing hiện đ...

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Bibliographic Details
Main Author:	Lê, Thế Giới
Format:	Book
Language:	Undetermined
Published:	Hà Nội Giáo dục Việt Nam 2010
Subjects:	Hậu cần doanh nghiệp,Business logistics,Tiếp thị,Marketing Quản lý,Management
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Institutions:	Trung tâm Học liệu Trường Đại học Cần Thơ

Quản trị marketing

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