Public relations : the Practice and the Profession
This exciting new book for a growing market is the cutting- edge choice for PR courses. Global markets, new technologies and multiculturalism are covered throughout the book. This text is accompanied by a unique CD with video interviews of leaders in the PR field.
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| Formato: | Livro |
|---|---|
| Idioma: | Undetermined |
| Publicado em: |
New York :
McGraw-Hill
2004
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| Assuntos: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| 245 | 0 | |a Public relations : | |
| 245 | 4 | |b the Practice and the Profession | |
| 245 | 0 | |c Dan Lattimore ... [et al.] | |
| 260 | |a New York : | ||
| 260 | |b McGraw-Hill | ||
| 260 | |c 2004 | ||
| 520 | |a This exciting new book for a growing market is the cutting- edge choice for PR courses. Global markets, new technologies and multiculturalism are covered throughout the book. This text is accompanied by a unique CD with video interviews of leaders in the PR field. | ||
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| 650 | |z United States | ||
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