Accelerating innovation : Improving the process of product development

The book provides a total product development package for developing, managing, and operating a system of innovation that really works. Managers discover how to cope with the limited life span of today's products; anticipate changing consumer needs and desires; close the gap between new technol...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Patterson, Marvin L.
Format: Buch
Sprache:Undetermined
Veröffentlicht: New York Van Nostrand Reinhold 1993
Schlagworte:
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Beschreibung
Zusammenfassung:The book provides a total product development package for developing, managing, and operating a system of innovation that really works. Managers discover how to cope with the limited life span of today's products; anticipate changing consumer needs and desires; close the gap between new technology and products that apply it; bring leading-edge products to market fast; and enjoy higher returns on investment.