Competitive advantage

This book is about how a firm can create and sustain a competitive agvantage. it grows out of my research and practice in competitive strategy over the past decade.

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Hlavní autor: Porter, Michael E.
Médium: Kniha
Jazyk:Undetermined
Vydáno: New York The Free Press 1985
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ