Business the Sony way : Secrets of the world's most innovative electronics giant

This book tells the story of Sony's past and present, and the vision and drive of founders, Masaru Ibuka and Akio Morita. Beyond narrative history, the book serves as a case study for how entrepreneurs, with the right combination of tenacity, passion, creativity and an eye for the future, can b...

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Bibliographic Details
Main Author: Luh, Shu Shin
Format: Book
Language:Undetermined
Published: Oxford Capstone 2003
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Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ

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