Chiến lược đại dương xanh : Làm thế nào để tạo khoảng trống thị trường và vô hiệu hóa đối thủ cạnh tranh = The ocean blue strategy : how to create uncontested market space and make the competition irrelevant

Cung cấp cách thức tiếp cận xây dựng chiến lược một cách hệ thống nhằm vô hiệu hóa cạnh tranh. Cuốn sách này với những ý tưởng đột phá đã mở ra một con đường mới đi tới chiến thắng trong tương lai....

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Bibliographic Details
Main Author:	Kim, W. Chan
Format:	Book
Language:	Undetermined
Published:	Hà Nội Lao động 2016
Subjects:	Marketing,Tiếp thị
Tags:	Add Tag No Tags, Be the first to tag this record!

Institutions:	Trung tâm Học liệu Trường Đại học Cần Thơ

Chiến lược đại dương xanh : Làm thế nào để tạo khoảng trống thị trường và vô hiệu hóa đối thủ cạnh tranh = The ocean blue strategy : how to create uncontested market space and make the competition irrelevant

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