Communication : principles for a lifetime

Communication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the text around five key principles of communication, authors S...

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מידע ביבליוגרפי
מחבר ראשי: Beebe, Steven A.
פורמט: ספר
שפה:Undetermined
יצא לאור: Boston : Pearson 2016
נושאים:
תגים: הוספת תג
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
תיאור
סיכום:Communication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the text around five key principles of communication, authors Steven Beebe, Susan Beebe, and Diana Ivy help students to see the interplay among communication concepts, skills, and contexts. The sixth edition retains this successful five-principles framework, and adds updated content and a new learning architecture that better helps students build, and use, strong communication skills--in the course and beyond.